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Ibhrendi

DESIGN · I-AESTHETICS · DALA

jue1

I-jue1 iwuphawu olunamathisela ukubaluleka okukhulu ekuvezweni kwemiqondo,
Imiqondo yokukhiqiza kanye nemiqondo enomthelela iwumongo wokusebenzisa umkhiqizo, futhi imikhiqizo iyinkulumo nesandiso salo mqondo.
Sihlala sizama ukudala imikhiqizo enomqondo omusha.
Ngokwakha izikhathi zokuphila ezingenakulibaleka kubathengi, sidlulisa okungavamile ngendlela evamile.

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Brand Concept

Ukugxila ocwaningweni lwezinto ezixutshiwe, kusukela kukhonkolo onobuso obungakhethi ukudala uchungechunge olusha lomkhakha wokuhlobisa obonakalayo oluhlanganisa ubuntu, ukwakheka, nokwenza ngendlela oyifisayo, okuhlinzeka abasebenzisi ngezixazululo ezibanzi zezidingo zokwenza ngendlela oyifisayo.

Hlola

Siyaqhubeka nokuhlola imikhiqizo—izimpahla zomqondo, okuthengiswayo kwezobuciko, imikhiqizo yokudala. Njengamanje, imikhiqizo yochungechunge lukakhonkolo ikakhulukazi ihlanganisa: izibani zikakhonkolo, ifenisha kakhonkolo, amathreyi kakhonkolo, amakhandlela kakhonkolo, ama-ashtrays kakhonkolo, amabhokisi kakhonkolo wezicubu, amawashi kakhonkolo, izinto zehhovisi likakhonkolo, amathayili odonga lukakhonkolo (umhlobiso odongeni), imihlobiso yasekhaya kakhonkolo, njll.

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INTERNATIONALIZATION

ISIKHATHI UMZWA

UMUZWA WOKUQALA

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Imikhiqizo ephezulu ye-Beijing Yugou (group) Co., Ltd.

Ukhonkolo obhekene

Ukhonkolo obheke kahle wakhiqizwa ngawo-1930. Ngokusetshenziswa okubanzi kokhonkolo emkhakheni wokwakhiwa kwezakhiwo, abaklami bezakhiwo kancane kancane bashintsha ukunaka kwabo kusuka kukhonkolo njengempahla yesakhiwo kuya ekuthunjweni kwempahla ngokwayo, futhi baqala ukusebenzisa izici zokuhlobisa zekhonkrithi ukuze baveze imizwelo edluliselwa yisakhiwo. Ngaphezu kwalokho, ingxoxo ngezici ezibonakalayo zekhonkrithi ebhekene nobulungisa iye yahamba kancane kancane ngaphezu kobubanzi bezinto zokwakha futhi yangena emkhakheni wezobuciko namasiko.Ikhonkrithi ebhekene ne-Fair iwukhonkolo oluhlaza ofanelwe igama layo: isakhiwo sekhonkrithi asidingi ukuhlobisa, futhi imikhiqizo yamakhemikhali efana nezingubo kanye nokuqedwa ishiywe; Ngaphezu kwalokho, kwakhiwa ngesikhathi esisodwa ngaphandle kokucwenga, ukulungisa nokukhonkotha, okunciphisa inani elikhulu lemfucuza yokwakha futhi kulungele ukuvikelwa kwemvelo.

UKHONENTE WOBUCIKO

INGCACISO YOBUCIKO

Ezinkulungwaneni zeminyaka edlule, "ukugcina ingunaphakade" bekulokhu kuyisici sendawo okufanele sakhiwe izindawo ezingokwenyama nezingokomoya zabantu. AmaRoma asendulo axuba umcako, isihlabathi, amatshe, izinwele zehhashi kanye negazi lezilwane ukuze kube ukhonkolo oluhlaza, akha indawo lapho onkulunkulu nabantu babehlala khona. Ekuqaleni kwekhulu le-18, "usimende" ngomqondo wanamuhla wazalwa, owazala izakhiwo eziningi ezinemisebenzi yesimanje njengemitapo yolwazi, amahholo ombukiso, imigudu, amabhuloho, njll "Ubunzima nokungafi" bekulokhu kungumuzwa ohlangene olandelwa yizwe labantu.

Ubuciko bunendima yemidiya, busikhumbuza ngobuciko: uma sibheka ngaphandle, ungakhohlwa ukuhlola, ukuze wenze kabusha ukuhlukana komphakathi kanye namaphutha amasiko.

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Ukuhlelwa kabusha kwezingcezu zomqondo kanye nenqubekela phambili yesikhathi esizayo ukuhlukaniswa, ukuhlanganiswa nokuhambisana kwempucuko nodaba, kanye "nokukhanya okumpunga" okungabonakali phakathi kokukhanya nobumnyama lapho ilanga liphuma futhi lishona.

Lokhu kukhanya kufanele kuthathwe ngobuciko, ngezimpawu namasu, ukuveza ukucabanga kwethu nokuzibophezela kwethu.

UMLINGISI WOBUCIKO

Ukubanda kukakhonkolo nakho kubanda kwabantu banamuhla. Ukuthungwa okuqinile nakho kuwukubonakaliswa kokuthambile. Yiyona nto esemqoka ukuze abantu bazivale (kuhlanganise nendawo nengqondo). Isimanjemanje kanye nendawo yonke kuyaphilisana.

Uma usuthambile, uphoqeleka ukuba ulolonge emphakathini, ube nenzondo ngokumelene nesikhathi samanje, ubunikazi bomphakathi bubhalwe ilebula, umuntu oyedwa unikezwa izindima eziningi, kulula ukuhlukaniswa... Ukubuyiselwa kwalezi zigcawu kuyinqubo abantu banamuhla abadlula kuyo , isimo abasijwayele kakhulu nabasijwayele, kodwa ngokuqinisekile akusona isimo esifiswa kakhulu.

ISITATIMENDE SEBRAND

Izikhathi zenziwe yithi, sizobuka izikhathi futhi sibhale phansi i-stroke yesikhathi esizayo ngokushaya.

Ubani ongasimela futhi agxilise ingqondo yezikhathi?

Isikhathi sihlala sikala ukukhula kwethu. I-lighthouse yesikhathi esizayo isivumela ukuba sibone ukukhanya okukhanyayo ngokucacile, kodwa sibheke phambili ekuweleni ukukhanya nokuhamba singami. Vuka, Vuka Future.